Spotlight Podcast

Where Innovation Meets Proven Marketing Success
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New Episodes are here

New episodes drop every Tuesday—a weekly deep dive into unconventional ideas that turn industries upside down.

BadIdeas Podcast:

Marketing with Authenticity with Dax Bambrough | SPOTlight Episode # 17

In Episode 17 of The Spotlight Podcast, host Ada interviews Dax Bambrough, a seasoned marketing strategist, about his work with Nipa Ye, a breastfeeding supplement. Dax discusses how authenticity, trust, and community engagement are the foundation of a successful marketing strategy, particularly in sensitive markets like parenting. He highlights the role of social responsibility and how it can enhance a brand’s image and build lasting relationships with customers. Key Takeaways: Trust is essential for effective marketing. Engaging communities strengthens your brand. Social responsibility increases customer loyalty. A successful customer journey starts with solving real problems. If you're looking to elevate your marketing game, this episode is a must-listen! 🎧
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BadIdeas Podcast:

Pre-Funnel Strategies for Startups with Kimberly Solarz

In this episode, Kimberly Gordon shares key marketing tips for startups, focusing on brand identity, emotional connections, and the crucial importance of brand strategy.
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BadIdeas Podcast:

Continuous Improvement is Necessary with Marley Wagner

In this episode, Marlee Wagner explores the customer journey, emphasizing onboarding, retention, and team collaboration with ClickUp to build lasting customer relationships beyond the sale.
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BadIdeas Podcast:

Unlocking Growth for Health Brands

In this episode, Ada and Angela Frank share expert marketing strategies for success in the health and wellness industry, with Angela offering tips on promoting Plunge’s cold plunge tubs.
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BadIdeas Podcast:

Differentiating Yourself as a Career Coach with Kremi Mestanova

In this episode, Kremi Mestanova shares expert tips for career coaches on attracting, converting, and engaging clients through live webinars, helping them stand out in a competitive market.
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HIGHLIGHTS

Episode highlights every Thursday— quick summaries or key points from the episode to keep you inspired and informed.
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