In this episode of the Bad Ideas Podcast, host Nick Petros is joined by Tom Schwab, founder of Interview Valet, as they explore podcast interview marketing, how systems and processes are essential for business growth, and the ethical implications of AI in health tech. 🚀Key Takeaways:Leverage other people's audience to expand your reach 🌍Systems and processes are the foundation of any scalable business 📈Customer feedback is crucial for business success 🗣️The execution of your ideas is the real driver of business growth 🔑AI in health tech must be approached with care and responsibility ⚖️They also discuss the importance of customer feedback, magnetic marketing strategies, and business execution—which Tom believes is more important than the idea itself. 💡Watch now to hear insights on how you can apply these strategies to your own business.
Hi, I'm Nick, the founder of PinchForth, which I started in 2017. What began as a small endeavor has grown into a dynamic, multi-national team helping marketing directors with speed and efficiency. At PinchForth, we focus on two key areas: Simplifying Marketing Strategy: We help marketing directors create clear roadmaps, plan for unexpected events, and align their teams with the overall strategy. Our technology platform allows marketers to manage their plans with ease and we offer it for free. Filling Skill Gaps Quickly: We provide fully managed services that allow marketing directors to fill short-term skill gaps, saving time and resources compared to onboarding new hires or freelancers. Our most recent venture, Dash, launched in January 2020, is a tool that automates internal reporting. Dash acts as a heart-rate monitor for business results, helping companies quickly access crucial information without the need for complex BI systems. I keep things lighthearted because business can be tough, and solving problems with a team is even tougher. My goal is to make connecting and sharing as easy as possible.
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